An article from the Spokane Journal of Business interviews BluRay Technology’s CEO Erick Hansen. Hansen said “Toshiba Corp.’s decision last month to discontinue its competing HD DVD format ended a fierce battle over high-definition DVDs, and likely will accelerate demand for the Blu-ray discs that the plant here will produce mostly.”
BlueRay Technologies claims to be the first U.S.-owned-and-operated producer of Blu-ray discs. The $12 million plant recently opened in June of 2007.