Prime Video’s Ad-free subscription fees are increasing to $4.99 per month.
Prime Video’s Ad-free subscription fees are increasing to $4.99 per month in April, 2026. The cost of the Ad-free membership is currently $2.99 per month, making the additional $2 per month a 66.8% increase.
A annual Ultra subscription can be purchased for $45.99 per year, which amounts to a 23% annual savings.
Prime Video’s Ultra plan features ad-free streaming, 4k resolution. Dolby Atmos, downloads for licensed content, and up to 5 concurrent streams (up from 3).
