Redbox says they will expand their kiosks to thousands of CVS locations through 2011. CVS/pharmacy owns approximately 7,000 stores in 45 states nationwide.
“Redbox’s low nightly rate, rent and return anywhere policy and online reservations offer a terrific value and convenience to consumers while increasing traffic for our retail partners,” said Mitch Lowe, president, Redbox. This is the first time CVS has offered DVD/Blu-ray Disc rentals to customers.
Redbox recently announced they would start renting Blu-ray discs at about half their locations nationwide. The high-definition discs cost $1.50 per rental, 50-cents more than standard-definition DVDs.