Comcast will broadcast the soon-to-launch 3-dimensional sports channel “EPSN 3D” on June 11 starting with the 2010 FIFA World Cup from South Africa. This is the first cable deal inked with ESPN 3D, following DirecTV’s announcement made with the network back in March.
The programming on ESPN will include at least 85 events in 3D during its first year, with up to 25 FIFA matches. Comcast says some of the 3D content will also be available on demand.
“ESPN was a pioneer in HD, and continues to move the industry forward with the first 3D sports network,” said Brian L. Roberts, CEO of Comcast. He added, “[We] believe that 3D sports will drive the adoption of this technology and continue to revolutionize how we deliver entertainment.”
Comcast’s upcoming 3D schedule includes:
- 2010 FIFA World Cup, June 11, South Africa vs. Mexico
- X Games 16, July 28-Aug. 1
- College basketball’s Old Spice Classic, Nov. 25-28
- College football’s ACC Championship on Dec. 4
- Jimmy V Classic on Dec. 7
- 2011 BCS National Championship game Jan. 10, 2011
- X Games 15, Jan. 27-30, 2011
- College basketball’s Big East Tournament, March 8-12, 2011